About Us
Our Story
A taste of home made to be shared.
When our founder moved to the United Kingdom, there was one thing that could not fit into a suitcase: the taste of home. Back home, the braai was where people came together. There was wood smoke in the air, laughter around the fire and wors sizzling until it was juicy and full of flavour. Those meals carried memories of family, friendship and belonging.
That is how Juicy Braai Wors began. Today, we make our wors in Stoke-on-Trent, bringing traditional flavour and a personal touch to every order. Whether you grew up around a braai or are discovering it for the first time, we would love you to join us.
Our mission
To bring the authentic, soulful taste of traditional braai wors to every table — crafted with premium ingredients, made with love, and delivered with pride — so everyone can share in the joy of great food and good company.
Our vision
To be the most loved and trusted braai wors brand — celebrated for unbeatable flavour, quality, and tradition — bringing people together across the UK and beyond, one perfect sausage at a time.
Authenticity
We stay close to the traditional recipes and familiar flavours that inspired us, putting honest taste at the heart of our wors.
Premium Quality
We believe great wors begins with carefully selected meat, fresh ingredients and attention to how every batch is prepared.
Community & Connection
A braai gives people a reason to gather. We want our food to help create the shared moments that turn a meal into a memory.
Passion and Pride
We care about what we make and how we serve it. That pride runs from the first spice blend to the order we prepare for your table.
Integrity
We believe in clear product information, honest pricing and treating customers with respect.
